Monday, May 4, 2009

good value communication

One set of commercial I have seen that I thought was very good was the new Nivea for men commercials. They capture their target markets wants and needs very well and do a good job of communicating their products value to the consumer. This is a no nonsense product that works. Exactly like men want. I thought this was good especially after the differences in marketing to men and women were brought up in class.

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